‘Eco-fashion’ — for a zillion bucks?

by Christine Hall on January 7, 2008 · 5 comments

Guess what? Now you can run out and buy some eco-friendly fashion. Today’s DC Examiner explains how some designers are trying to make clothes in a way that minimizes the “carbon footprint” of the garment making process. American Apparel, for example, plans to start selling shirts spun with California-grown cotton and stitched locally. That’s nice. Wonder how much those shirts will cost? Article doesn’t say. Seems to me that would be an important bit of information for most consumers. Who wants to spend a zillion bucks on a white t-shirt from American Apparel instead of the cheaper one from Wal Mart? Yeah, some people may go for that, but the rest of us will head to Wal Mart. Also, the design house of Rag & Bone is marketing a “carbon-free” t-shirt. Again, no price is mentioned. My take on this: yet another trend for the rich-and-guilty to embrace.

{ 5 comments }

Shaun January 8, 2008 at 1:59 pm: I've known about mushycat t-shirts (http://www.mushycat.com/) for a couple years now, which uses American Apparel shirts. You can check out the prices on them. They are is not significantly different from what I typically pay for such t-shirts from other places.
Layla March 4, 2008 at 12:24 pm: Me too the mushy cat tshirts have always been one of my favorites.
Ãƒ&Acirc August 18, 2008 at 12:13 pm: Another environmental note is the production of garments and accessories made from endangered species: Siamese crocodiles and pythons. Tis a shame to sacrifice one species just to hold your cell phone and wallet when going out, etc.
beauty shop November 6, 2008 at 6:01 am: Wonder how much those shirts will cost? Article doesnâ€™t say. Seems to me that would be an important bit of information for most consumers
Phashion November 20, 2008 at 7:06 am: American Apparel, for example, plans to start selling shirts spun with California-grown cotton and stitched locally. Thatâ€™s nice. Wonder how much those shirts will cost